2016 - 2017 Graduate Catalogue 
    
    Apr 19, 2024  
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2016 - 2017 Graduate Catalogue [ARCHIVED CATALOG]

MK 500. Marketing Management (3)

Topics include marketing methods, strategies and tactics via systematic approaches towards marketing decisions regarding the analysis, design, implementation, and control of marketing strategies; organizational marketing decisions within managerial levels; considerations of marketing campaign success and failure.


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