2016 - 2017 General Catalogue 
    
    Nov 21, 2024  
2016 - 2017 General Catalogue [ARCHIVED CATALOG]

MK 390. e-Marketing and Social Media (3)


Examines ways to implement and adapt Principles of Marketing to the Internet and familiarizes students with the current technologies and techniques available to marketers for building marketing success Also includes the application of concepts and collaborative creation of a social media marketing plan. Prerequisites: "C" or higher in  .