2017 - 2018 General Catalogue 
    
    Apr 30, 2024  
2017 - 2018 General Catalogue [ARCHIVED CATALOG]

JN 495. Methods of Integrated Marketing Communications (3)


The capstone course for Integrated Marketing Communications majors, designed to provide hands-on experience in developing, researching, and editing mass media messages that are both targeted and unified across multiple platforms. Prerequisites:  ,  ,  , and  .