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May 04, 2024
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2017 - 2018 Graduate Catalogue [ARCHIVED CATALOG]
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MG 550. Entrepreneurship (3)
This course introduces venture business concepts within the contexts of different competitive environments and diverse national economies. Topics include demand analysis, funding, product development, product pricing, marketing organization, foreign representation and distribution systems, promotion, advertising, sales, service, and regulatory issues as they relate to international venture projects.
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