2014 - 2015 General Catalogue 
    Dec 07, 2023  
2014 - 2015 General Catalogue [ARCHIVED CATALOG]

MK 390. e-Marketing and Social Media (3)

Examines ways to implement and adapt Principles of Marketing to the Internet and familiarizes students with the current technologies and techniques available to marketers for building marketing success Also includes the application of concepts and collaborative creation of a social media marketing plan. Prerequisites: "C" or higher in  .