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Dec 26, 2024
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2024-2025 General Catalogue
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IMC 495. Capstone in IMC
Credits: 3
The capstone course for Integrated Marketing Communications majors, designed to provide hands-on experience in developing, researching, and editing mass media messages that are both targeted and unified across multiple platforms. Prerequisites: The completion of 42 combined IMC and MK credit hours. Course should be taken in the last fall or spring term of the student's academic program.
Course Fee: $22.50
Offered:
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